I bought a property with a cell tower. Does anyone know how I can renegotiate the lease amount?

I bought a property with a tower and have the lease rights with Verizon. It’s a rural area and I get $500 a month. I thought this was the going rate until Everest Infrastructure reached out and offered me a substantial amount for the lease.

That makes no sense unless Verizon should be paying way more for this lease. Does anyone know how I can renegotiate the lease amount?